Leaders in Technology for Connected TV Advertising
Alphonso is a global technology company focused on the intersection of television media and big-data analytics. Alphonso’s patented technology and services rooted in TV data and measurement provide brands and agencies the tools they need to plan, activate, and measure rich interactive connected TV advertising.
With automated content recognition (ACR) technology embedded in tens of millions of smart TVs, Alphonso understands the programming and advertising that people watch on TV. Brands harness this granular audience data to optimize advertising campaigns across linear TV, streaming TV, and digital.