Template for Mobile App Developers

[NOTE: Below is a template for Mobile App Developers, who integrate their apps with Alphonso software, to include in their respective privacy policies.]

This app is integrated with Alphonso Automated Content Recognition (“ACR”) software provided by Alphonso, a third-party service. With your permission provided at the time of downloading the app, the ACR software receives short duration audio samples from the microphone on your device. Access to the microphone is allowed only with your consent, and the audio samples do not leave your device but are instead hashed into digital “audio signatures.” The audio signatures are compared to commercial content that is playing on your television, including content from set-top-boxes, media players, gaming consoles, broadcast, or another video source (e.g., TV shows, streaming programs, advertisements, etc.). If a match is found, Alphonso may use that information to deliver more relevant ads to your mobile device. The ACR software matches only against known, commercial audio content and does not recognize or understand human conversations or other sounds. For more information about Alphonso’s data practices, you can visit their privacy policy here.

The following instructions help explain how you may use your mobile device controls to revoke your consent for access your microphone and to limit the use of the device identifier for advertising purposes.

Google Android – Limit Advertising

1. Open the Google Settings on your device
2. Select Ads
3. Select Opt Out of Ads Personalization

Google Android – Limit Access to Microphone

1. Open the Google Settings on your device
2. Select Apps
3. Select the app from the list
4. Select Permissions
5. Turn off access to the microphone for the app

Apple iOS – Limit Advertising

1. Open the Settings on your device
2. Select Privacy
3. Select Advertising
4. Select Limit Ad Tracking

Apple iOS – Limit Access to Microphone

1. Open the Settings on your device
2. Select Privacy
3. Select Microphone
4. Turn off access to microphone for the app

[NOTE: If your app is only available on one of these platforms, include only the appropriate language.]